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Coca-Cola Kid (1985)
Release Year: 1985
Nation: Australia
Alternative Title: The Coca-Cola Kid, Момчето от Кока-Кола, A Coca Cola kölyök, O Rapaz da Coca-Cola, Парень из фирмы 'Кока-Кола'
Director: Dusan Makavejev, Dušan Makavejev
Writer: Denny Lawrence, Frank Moorhouse
Production & Genre
Producer(s):
Companies: Australian Film Commission, Cinema Enterprises, Grand Bay Films International Pty.
Genre: Comedy, Drama, Romance, Romantic Comedy
Awards & Similar
Awards:
Similar:
Keywords
Keywords: american abroad, australia, coca-cola, feathers, fish out of water, land baron, marketing, satire, seduction, swimming pool, sydney, australia
Story
A marketing guru for Coca-Cola, known as 'The Kid', travels to Australia with the goal of increasing market penetration for the company. Upon arrival, he finds that there's no Coca-Cola presence in a valley owned by an old man who produces his own soft drinks. The Kid visits the valley to understand why and is eventually granted a tour of the man's plant. During this visit, they discuss a potential joint venture between the old man and Coca-Cola. However, complications arise when The Kid begins developing feelings for his temporary secretary, who has ties to the valley.
Summary
Coca-Cola Kid (1985) is an Australian film directed by Dušan Makavejev, blending elements of comedy, drama, romance, and satire. Set in Sydney, Australia, the movie revolves around the American abroad trope as a Coca-Cola marketing expert attempts to penetrate the Australian market. The story is notable for its satirical take on corporate culture and capitalism, using the iconic Coca-Cola brand as a vehicle to explore these themes.
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